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Cupid Media.Cupid Media focuses on joining together.

Finding Love with Marin’s Cross-Channel Advertising Suite, 78% More To Be Precise

INDUSTRYOnline Dating

LOCATIONAustralia

WEBSITEcupidmedia.com

78% rise in conversions

23% escalation in income

28% reduction in cost (CPA)

About Cupid Media

High tech meets old-fashioned match making. Cupid Media specializes in joining together partners whether it halfway be next-door or around the world. Created in 2000, Cupid is really a leading online dating network. For the reason that time, Cupid has aided over 30 million individuals search for love around the world, addressing North and South America, European countries, Asia Pacific, plus the center East. Cupid web internet sites are loaded with the newest and a lot of modern technology in order to make online dating sites a pleasurable and experience that is interactive.

Challenge

The process for Cupid Media ended up being effortlessly and effortlessly purchasing news across search, social, and display for his or her diverse variety of company. They run 30 domains and 500+ publisher records across numerous international writers. With practically limitless resources of stock, Cupid Media required a view that is centralized of performance metrics so that you can compare their results and understand where to take a position their next buck.

In addition, Cupid Media needed seriously to make certain its workers had been making the use that is best of their own time and talents. Up to now, its marketing procedure happens to be run in-house with a group of specialists utilizing succeed and publisher-provided tools. Cupid’s administration group determined that using a technology partner ended up being the way that is best for the advertising group to keep scaling the internet marketing system. Continue reading