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Purrsonals. This dating site brings cat fans together, to enable them to seek out love while speaking about their animals.

Action 2. Pick business model

There are many company models that Tinder along with other dating apps usage for making profits:

Premium business structure

Users have a free pair of fundamental software features, however they can purchase a premium software variation aided by the after advanced functions:

  • Boosting profile. The application charges users a fee that is fixed show their profile while the first within the search outcome.
  • Advanced swipe. This particular aspect, running on a device algorithm that is learning changes the way in which users see photos.

What exactly is technology behind it? The algorithm that is smart an individual pictures in line with the passions of other users. The owner of a premium account receives more chances to get matched in this way.

  • Unlimited likes. While users of this app that is free have actually a restricted quantity of right swipes or likes, users with a premium account have actually a limitless wide range of loves.

You need to use different ways of application monetization, such as for example:

In-app acquisitions

App users are very happy to provide and get presents from one another. To work on this, empower paid gifts to your app, such as for instance greetings, flowers, and kisses.


Numerous applications make use of this monetization strategy. Continue reading